Our Story

We tested our first batch in our Mexican brewery in 2013. After a few exploding bottles, we perfected the craft with the help of the experts at University of California, Davis. Our team’s first production took place in Portland in 2015, and was released into the market late summer of that year. We are truly a West Coast brand, committed to serving delicious and refreshing beverages to our communities. Brewed like a craft beer, our fermented aguas frescas use a unique blend of fruits, extracts, and yeast.

Tradición 

Mauro and Peter have been following their family traditions of producing hand-crafted natural products for decades. In 1959, Mauro’s grandfather founded ‘La Reina’, the queen of tortillerías, located in East Los Angeles. Peter’s grandfather, a second generation immigrant chef, introduced him to the kitchen at the young age of five. Today, Mauro and Peter are excited to share with you their deep appreciation of family tradition and Mexican culture.

HECHO IN LA CUIDAD DE MEXICO

Master Brewer Luis

Born and raised in the South of Mexico City Luis Enrique de la Reguera is our brewer at Casa Cervecera Cru Cru. Our brewery sits in a former monastery that was constructed in 1700 and is located next to the second oldest church in the Americas built by Hernan Cortez. One of the few craft breweries in Mexico that has an in house QC lab and yeast management.